Copywriting
Design is a key element of your website, but without carefully crafted copy, it will never perform to its fullest potential. A great deal of thought, strategy, and technique goes into writing successful copy, whether for a full webpage or a brief heading or tagline.
Copy and design go hand in hand, and they can impede each other significantly if they’re not created with the full scope and functionality of the website in mind.
As a trained copywriter (as well as a lifelong fiction writer), I can write copy for your business that is memorable, persuasive, and designed to encourage visitors to your site to take action.
Key Elements of Successful Copy :
Clarity
Clean, streamlined content that communicates your message quickly and efficiently
Voice
Unique, memorable messaging that sets you apart and inspires visitors to engage and learn more
Calls to Action
Clearly worded and prominently placed buttons, contact forms, signups, etc. to encourage visitors to take action
*please note: I do not currently offer blog content, but if you will be including a blog on your site I can set it up, create templates , and provide a comprehensive training on how to add and edit your posts. I can also advise you on how to optimize your blog content for SEO, and depending on your industry, may be able to refer you to blog writers.