SIDELIGHT CREATIVE
Custom Websites for Small Businesses, Artists, & Creatives
Sidelight Creative is a small New York City-based web design agency providing stylish, high-performing websites, ongoing website care, and SEO-optimized website copy to businesses and artists.
Website Design & Development
Stylish websites designed to showcase the quality of your work, attract a wide audience, and help you establish an impressive web presence.
Website Care & Maintenance
Ongoing multi-faceted website maintenance, including security, protection, optimization, monthly backups, performance reports, and more.
WEBSITE COPYWRITING
Custom copy for each page of your website, carefully crafted to drive traffic, convert prospective clients, and reflect your unique brand voice.
Website Design & Development
All website builds begin with your vision. Each project is customized to fit your specific needs and goals, and the design process is guided by three core principles of style, user experience, and growth potential.
Your website is one of the most critical investments you can make in your business. The end result will be much more than a new website; it will be your gateway to a modern, impressive online presence that reflects the best of your work and attracts the widest audience possible.
Website Care
Website care is provided in the form of a monthly maintenance plan. Ongoing maintenance is critical to your website’s success; without it, you are vulnerable to security breaches, software failures, and damage to your Google rankings and overall site performance.
When you join the Website Care Plan, you will receive regular updates, backups, and comprehensive monthly reports. Your site will remain secure and protected, and as a member of the plan you will also be a top-priority client for all future work.
Website Copywriting
Design and copy are both critical elements of your online presence, and they must work together in order for your website to operate at its fullest potential. When the design and copywriting processes are approached separately, they may end up impeding each other, rather than fusing together organically.
My approach to copywriting is guided by the combined goals of design integration, clarity, SEO optimization, brand voice, and most importantly, strategic and effective calls to action.